Archive for August, 2008

Which do you work on – your strengths? or your weaknesses?

Thursday, August 14th, 2008

There are several schools of thought about personal strengths and weaknesses.

One reckons on “working to eliminate your weaknesses so that you’ll become better in those areas” - to become so accomplished that you’ll be virtually ‘unstoppable’.

The other reckons on the opposite view, “work on your strengths and have someone else do all the other things” – things that you either don’t enjoy doing or the things you’re simply not very good at.

Which camp are you in – making yourself more accomplished, or getting someone else to do it for you?

Stop reading for a moment – just pause a while and think about what you do.

Then let me tell you where I’m going with this one.

I used to be in the first camp - I loved the challenge of learning and improving on those things I wasn’t too good at – and I still do. But, increasingly I’ve switched camps now - because I realise that working on your weaknesses is probably one of the most imprudent things you can waste time on. It is not only unproductive, but it costs you time and money – and time is one of those most precious and irreplaceable resources that once spent, can never be replaced.

Here, let’s take a closer look.

When you focus on your weaknesses, unless it is something you really want to do, not only is it taking your time, you’re probably always going to be in a state of conflict and dissatisfaction with yourself until you reach ‘perfection’. And nothing is more damaging or crushing to your own self-esteem and feelings of accomplishment than continually feeling dissatisfied with yourself and your performance.

I’m not saying to ‘stick your head in the sand’ and ignore your weaknesses – no – clearly you, must continually strive to learn and improve yourself – to stay in command of your life. But what I am saying is that to set your whole focus on improving your weaknesses, to the detriment of getting on, is seldom going to get you anywhere effectively or fast.

The amount of time you spend trying to get better at something you’re simply not good at is, in all probability, time wasted – it uses up valuable time that could have been used more effectively working on something you’re extremely good at.

Would you rather spend 10 hours laying bricks, for example, something you’re not particularly good at and may regret doing, or would you rather spend those 10 hours writing a piece of software you can sell, or 10 hours doing something else you thrive on?

Which of these activities makes you feel better and allows you to achieve more in your life and your business?

The derivative of what we are discussing basically comes down to the relative opportunity costs. How much will it cost you to hire someone to do your bricklaying, or whatever - versus how much you could earn applying your energies and time to the things you are good at? Or even spending precious time with family and friends?

At the end of the day, it boils down to common sense and a willingness and open-mindedness to do things differently. And doing things differently is the ONLY way to shift your earnings, and your mindset, upwards

And, life’s too short to do the things you don’t like. And since, in theory, you’re in control of your own life, why would you want to do things any other way?

Get out there and run your life the SMART way

Richard C

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Where is the answer?

Saturday, August 2nd, 2008

Many of my clients, and you, the readers of my blog and web-site, will know that the one ‘big essential’ to business success that I have always kept harping on about is having the right ‘mindset’.

I’ve worked with many dozens of ‘would be’ entrepreneurs over the years, but few ever achieve their ideals. Most are full of superficial dreams but have little genuine belief or passion, and often even less application – the result, a demoralising self fulfilling prophecy.

But for those that have the right mindset – WOW! For them even the sky is no limit and I just love working with these guys.

And I will let you into a little secret here, something that few people know – I got so frustrated at one point about 10 years ago that I even got myself qualified as a ‘DISC’ behavioural analyst and started putting some of my clients through the psychometric testing process to try to find out what was ‘blocking’ their paths to success. But even that didn’t change the final outcome.

But why am I telling you all this?

Because your success is important to me, so important that I want to share with you something different. It’s some recent work done by Paul Gorman.

Paul is a UK based ‘business guru extraordinaire’ with many years of front line experience. I’m fortunate to know him personally – and he’s a true inspiration to all who come into contact with him. He’s someone, I believe, who has so much to offer in the world of, not only achievement in business  but, achievement in life generally.

But guess what?

He too discovered, and was deeply saddened, that the vast majority of his seminar attendees never achieved what they declared they wanted.

So he began digging deeper – into the mind.

And what he discovered so amazed him that he decided to wind down his ‘business marketing’ services as a ‘waste of his precious time’.

He will be a great loss to the business community. But on the plus side he will be concentrating on something much more fundamental to business success. He’s become fanatical about solving this ‘problem of mindset’ and is now truly resolved to encouraging us to learn how we can develop both ‘the mind and the person’ so that we can identify and achieve what we truly want in life.

How else do you define ‘success’ other that it being the achievement of what you set out to do.

Below is an extract from one of the pages on his web-site.

This Is Why Only 1-2% Of Seminar Attendees,
Including Business Owners, Ever Apply And Benefit
From What They Learn

I do not believe that I can teach you one thing. You shouldn’t believe that you can teach me one thing.

However, if I look to draw forth from you your individual interests, fascinations, passions, joys and desires to be, to create, to achieve, then and only then am I a value to you as an educator.

This reveals why—no matter how much business or marketing strategy and technique you ‘learn’—no matter how much effort, time and money you invest in trying to make your business a success—and no matter how deeply even I were to counsel, advise and help you—you will not benefit unless what we are doing is drawing forth your true passions and desires.

This is why entrepreneurs attend business and personal development training programmes until the mass of information they have had pumped in is so great they almost burst, yet only 1 or 2 percent actually apply and benefit from it all.

This is why you have, by degree, not been able to realise your dreams of success and wealth despite putting in extraordinary effort for years, even decades.

It is about to change for you, rapidly and for good.

Do visit his site, The Science on Natural Achievement Ability. Click here - http://scienceofnaa.com

And this, Paul says, is only scratching the surface. There is deeper stuff still that he’s not even begun to release – but will in time.

If nothing else, his words will get your mind working.

After which, resolve to achieve, and get out there and let the money come to you - that’s the smarter way.

Richard C

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